In healthcare and heavy industry (and much of light industry and commerce) little productive work gets done through the use of single product (or tool) by a single person. And in many sectors there are other individuals who may be as, or more, important than those tools and products.
If you are creating products or services for any of these complex domains, there is a critical need to focus on the UX strategy as a key part of defining the offering itself. This is frequently a task that UX designers have not been well prepared for and they often need significant amounts of help (and a change to team culture) in order to make progress.